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World Low Cost Airlines Congress 2010 is an unrivalled and cost-effective sales and marketing solution that works throughout the year, providing you with new contacts and great exposure, culminating in an event which will bring you face-to-face with your key customers and prospects.

Who should sponsor:

Aircraft & Engine Manufacturers

Finance and Leasing Services

Fuel Services

Reservation & Distribution Systems

Payment Solutions

Business Process Outsourcing Services

Crew Management Solutions

Maintenance, Repair & Overhaul Services

In-flight Entertainment Solutions

Training Services

Marketing, Branding & Loyalty Solutions

Aviation Lawyers

Airport Operators

Aviation Industry Consultants

Target your market!

For details contact
Alex Hogg

Location

World Low Cost Airlines Congress 2010

Blue sky.

When: 29 Sep - 30 Sep

Where: Sofitel Heathrow London, London

Category: Conference

conference:

Prices deals and registration

confirmed airlines

STREAM TWO – Maximising Ancillary Revenues

CONFERENCE DAY ONE – Wednesday 29 September »

STREAM ONE – Distribution, E-Commerce and IT »

STREAM TWO – Maximising Ancillary Revenues »

STREAM THREE – Routes and Airports »

CONFERENCE DAY TWO – Thursday 30 September »

STREAM ONE »

STREAM TWO »

PRE-CONFERENCE WORKSHOP - Tuesday 28th September 2010 »

last modified: 06 September '10

STREAM TWO – Maximising Ancillary Revenues

2.30pm

Case study: successfully implementing an ancillary strategy to drive up revenues

Ms Jan Fogelberg,

Vice President, Customer Experience and Technology, Frontier Airlines

2.50pm

Adopting innovative methods to maximise ancillary revenue

Quality not quantity: Improve conversion of ancillary sales
User generated content as conversion driver
Leverage ancillary sales to drive your social network following

Ms Santina Doherty,

VP Commercial Development, Hostelworld.com

3.20pm

Case study

3.50pm

SPEED NETWORKING

4.40pm

Case study

5pm

The big debate: how to maximise ancillary revenue

What is the next ancillary revenue stream? Where will the next ancillary revenue idea come from?
Punitive ancillaries: have airlines reached the limit?
A la carte, bundling and ‘mini bundling’: does it make commercial sense to go a la carte or bundle? If so, how can it be done to maximise revenue?
How can airlines optimally engage with third parties to sell ancillary products and services?
New methods and products in on board merchandising
Integrating ancillaries into the booking process – with little cost and without alienating the consumer

Mr Sudeep Ghai,

Partner, Athena Aviation

Mr. Bobby Healy,

Chief Technical Officer, CarTrawler

Mr Robbert Jan Meerpoel,

CEO, Holiday Cars Group

Mr Daniel Skjeldam,

Chief Commercial Officer, Norwegian Air Shuttle

Mr Samyuth Sridharan,

Chief Commercial Officer, SpiceJet Limited

Ms Henriette Thilert,

Head of Ancillary Revenue, Aer Lingus

Mr Jonathan Cooper,

Chief Commercial Officer, SVP, Travelguard

5.45pm

Cocktails, games and entertainment

Have a massage! Feeling tense after a packed day of thought and networking? There will be on site massages to help rejuvenate you and prepare you for the evenings festivities
World Paper Plane Competition: Now firmly entrenched as a Terrapinn tradition, all delegates are urged to enter into the annual paper plane competition. Contestants craft and engineer a plane from a single sheet of paper and then launch them from a designated spot in the Exhibition hall. The winner will be announced at the Budgies Award ceremony that evening and presented with a surprise gift.

Cocktails: Relax and have a drink with your new friends. Reflect on your learning and plan tomorrow’s activities.

7.30pm