- Do you have a story to tell?
- Do you have expertise in this market that you want to share?
- Have you benefited from a product or service that could help others?
If your answer is yes to any of the questions above please contact us to find out how you can help develop the programme for your peers.
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Target your market!
For details contact
Alex Hogg |
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Programme
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Day One: 23 September 2008 - Morning plenary
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8am | Check in Opens
| 9am | Visionary keynote address: What will the future of Low Cost Airlines look like?
- What will be the key drivers of growth for low cost airlines in the future?
- What pitfalls will low cost airlines have to avoid?
- How can LCC’s cope with high fuel prices and downturns in the economy?
- Ultimately, will price be the only customer service?
- Of the emerging variations on the low cost model, which will prove most successful?
- How will competition from Legacy carriers evolve?
- How will relationships with airports develop?
- Who will emerge victorious in the battle for the low
- cost skies?
Herb Kelleher, Founder and Executive Chairman,
Southwest Airlines
| 9.30am | CEO Interviews
In a series of short interviews, followed by a panel discussion,John Humphrys, broadcaster, presenter and journalist, will be asking the tough questions, and provoking discussion of the core issues with the leaders in low cost aviation
09:30 CEO interview – Herb Kelleher, Founder and Executive Chairman, Southwest Airlines
09:50 CEO interview – Tony Fernandes, CEO, AirAsia
10:10 CEO Interview – Howard Millar, Deputy CEO and CFO, Ryanair
| 10.30am | CEO Panel: Tackling the killer industry issues: fuel,
overcapacity, environment and more…
- Minimising the effect of high fuel prices
- The environment and LCCs
- Availability of aircraft – what should LCCs do in the face of short supply?
- How can LCCs stimulate demand to combat the dark cloud of overcapacity?
- How can LCC’s cope with overcapacity? Is it time to
- sell aircraft?
- Effective strategies for aircraft fleet utilisation
- What are the conditions for a successful partnership/alliance with another airline?
- How to deal with competition and anti-competitive behaviour from legacy carriers
- Future threats and opportunities
Herb Kelleher, Founder and Executive Chairman,
Southwest Airlines
Tony Fernandes, CEO, AirAsia
Howard Miller, Deputy CEO and CFO, Ryanair
John Humphrys, Journalist and Broadcaster (moderator)
| 11am | Networking Tea and Coffee
| 11.30am | Keynote panel: The evolving business models of
Low Cost Carriers
- Is it possible to have the lowest costs and lowest
- fares with the perks of traditional airlines and still
- be profitable?
- Is price the only customer service?
- Air Berlin’s ‘hybrid’ model and its long term viability
- The New World Carrier – differences and lessons from the Virgin Blue approach
- Which business model will emerge as the most profitable?
- What can LCC’s across the world learn from the different approaches?
Alex Cruz, CEO, Clickair
Tony Davis, CEO, Tiger Airways
Stephan Nagel, Senior Vice President Strategy, Air Berlin
Brett Godfrey, CEO, Virgin Blue
| 12.15pm | Regional Symposium: The LCC fight in Europe
- The state of market – are overcapacity and declining yields going to spell the end of growth for LCCs in Europe?
- Are routes too saturated in Europe and what will determine the profitability of new routes?
- New Europe: opportunities in CEE and Russia
- What will be the effects of the EU-US open skies agreement?
- The ‘Single European Sky’ project and the transition to a consolidated market
- Airtraffic control – how can Europe’s LCCs make it more efficient?
- Overcoming the barriers to entry to new markets
- Where are the biggest growth opportunities in Europe?
Jim French, CEO, Flybe
Joszef Varadi, CEO, Wizzair
Jason Bitter, CEO, SkyEurope
Thomas Winklemann, CEO, Germanwings
Bjorn Kjos, CEO, Norwegian Air Shuttle
Michael Harrington, General Manager, Myair
| 1pm | Networking Lunch
Take a well earned break from the day’s activities. Refuel and discuss your learning with your peers.
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Day One: (A) Ancillary Revenues and Distribution
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2pm | Maximising revenue from ancillary products and services
 What are people buying, what do they want and why?- How much more can airlines get from the traditional Big Three: Cars, Hotels and Insurance
- Cutting edge ancillary revenue generating products and services – what’s out there and how can LCC’s take advantage?
- Dynamically packaged products – the key to maximising ancillary revenue?
- ‘No risk’ vs. ‘win win’ approaches to ancillary revenue
- partnerships
- Avoiding the danger of cannibalising existing products
- Generating revenues through third party distribution
- Profiting from in house offerings
- Where are there opportunities for new revenue sources?
Lim Su Ching, Director, Ancillaries, Air Asia
Vicenc Marti, Chief Marketing Officer, Vueling
Mike Rutter, Chief Commercial Officer, Flybe
Bobby Healy, CTO, Cartrawler
Jeff Rutledge, President, AIG Travel, Inc
| 2.55pm | Distribution: Driving down costs, maximising output and
leveraging the internet
- How can LCCs drive down the costs in distribution even further?
- Enabling and maximising benefit from multi-channel sales & marketing approaches: Internet, convenience stores, mobile phones
- Thinking outside the box – innovative and alternative
- distribution channels
- Leveraging the internet and making the most of travel search – what are the options?
- Search engine optimisation – improving conversion rates
Zouhair El Aoufir, CEO, Atlas Blue
Norbert Zoet, Vice President, B2C, Transavia
Frosti Sigurjonsson, CEO, Dohop
Francesca Ecsery, General Manager, Cheapflights.co.uk
| 3.40pm | Speed Networking
| 4.20pm | Making the most of inflight and onboard ancillary revenue
generators
- What do airlines want from inflight and onboard products and services?
- What makes an ‘ideal’ inflight product or service?
- The potential of on board mobile services
- Inflight and technology - what is now possible and where should LCCs invest?
- The cutting edge - what products and services will be the future of onboard and inflight?
Arun Kumar, Head of Ancillaries, Air Deccan
Vicenc Marti, Chief Marketing Officer, Vueling
Joao Monteiro, Chief Operating Officer, Solutions, LSG Sky Chefs
Benoit Debains, CEO, OnAir
Andrew Kemmetmueller, Service Director, ARINC
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Day One: (B) Environment, Fuel and Revenue Management
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2pm | The Green Challenge – LCCs and the Environment
 Getting the facts straight – what is the real damage of airlines to the environment?- What can LCCs realistically do to reduce their impact on environment?
- How can LCCs change the public perception of their industry and the environment?
- How should LCCs deal with the environmental lobby?
- What will be the consequences of the European Emissions Trading Scheme for LCCs?
Maunu von Luders, CEO, Fly Nordic
Niels-Eirik Nertun, Director of Environment & Sustainability, SAS Group
| 2.55pm | Fuel strategies– How can airlines mitigate high fuel prices
- Understanding fuel trends and cycles – why is the price so high?
- What is the price of fuel going to do in the immediate term and longer term?
- Hedging strategies – why, when and how to hedge?
- Biofuels – when will these become relevant?
- What are airlines doing in terms of fuel fees?
- Tankering fuel and lightening loads – is this viable?
- Reducing fuel consumption – what are the new strategies?
Zouhair El Aoufir, Chairman of the Board, Atlas Blue
Ray Hall, Vice President, International, SolArc, Inc.
Reza Taleghani, CEO, Sterling Airlines
Marc Szepan, Senior Vice President Airline Operations Solutions, Lufthansa Systems
| 3.40pm | Speed Networking
| 4.20pm | Efficiency in Revenue and Yield Management
- New techniques and technologies in revenue and yield management
- Should airlines build or buy their revenue management systems?
- What is the right size of a revenue management team?
- Humans vs Machines – which is better in determining
- prices?
- What are the new factors influencing pricing curves?
- Taking advantage of new advances in e-payment and risk management
- Calculating the potential benefits of new code-sharing arrangements and alliances
- Fare comparison technologies and techniques
- Implementing true dynamic pricing
Daniel Skjeldam, Chief Commercial Officer,
Norweigian Air Shuttle
Pak Chen Ho, Head of Revenue Management, XL
Henriette Thilert, Director of Revenue
Management, Aer Lingus
Anurag Jain, Head of Pricing and Revenue
Management, Air Deccan
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Day One: (C) Route Development
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2pm | The Airline Perspective: What makes for a successful route
development strategy
 Fleet allocation options – when to increase services on existing flights, when to connect the dots in a route network and when to venture into a new market- How to determine the viability of a new route
- Minimising the risks of launching into a new market
- How to negotiate financial incentives
- What do airlines want and need from airports
Bernard Berger, Director of Route Development, Ryanair
| 2.35pm | Panel Discussion: The art of route development – a forum for airports and airlines
- Understanding traffic leakage and establishing the demand for air services
- Mastering the art of route analysis: determining costs, competition and market share
- Integrating new routes with your existing schedule
- Route modification and seasonal schedule adjustments
- Overcoming seasonality
- The airport/airline relationship – how can it be improved
- What do airlines want out of airports? What do airports have to do to meet airline needs?
- Negotiating financial incentives
- How should airports present their case?
- Cost negotiations – assuring mutual benefit
Pete Mcglade, VP Scheduled Services, Southwest Airlines
Bernard Berger, Director of Route Development, Ryanair
Arian van der Werff, VP Business Development, Transavia
Paul Clark, Director, IATA Training & Development Institute
Mohammed Al Bulooki, Director of Marketing & Communications, Abu Dhabi Airports Company
Ole Wieth Christensen, Head of Route Development, Copenhagen Airports A/S
John Strickland, Managing Director, JLS Consulting
(moderator)
| 3.40pm | Speed Networking
| 4.20pm | The Airport Perspective: Meeting the challenges of LCCs
- How will airports deal with the infrastructure capacity
- challenge?
- Catering for LCCs – key insights
- Meeting the needs and expectations of low cost airlines – the airport point of view
- What do passengers want and how can airports and airlines deliver?
| 4.50pm | Building a rock solid business case
- Demand: quantifying demand for new air services
- Supply: understanding the competition
- The secrets behind effective route analysis and accurate forecasting
John Weatherill, Vice President, INTERvistas
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Day One: Afternoon plenary
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5.15pm | Asia Pacific Leaders Panel: Taking stock of the regions challenges and capitalizing on the regions growth
potential
- Dealing with the barriers to market entry for the region’s aviation market
- Greening the aviation industry: The Asian perspective
- Open skies agreements in Asia
- The finance and investment climate – how will it affect Asian LCCs?
- Growth and new market opportunities in Australia
- What is the extent of the
- opportunity in China and who is
- best place to capitalise on it?
- Airline consolidation in the region – consequences and implications
- Addressing the pilot shortage issue
Edgardo Badiali, CEO, GoAir
Warwick Brady, CEO, PT Mandala Airlines
Patee Sarasin, CEO, Nok Air
David Hall, CFO, Jetstar
Peter Harbison, Executive Director, CAPA (moderator)
| 6pm | Your choice of activity
| 7.30pm | Budgies Pre-Dinner Drinks Reception
| 8pm | The Budgies Low Cost Airline Awards
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Day Two: 24 September 2008 - Morning Plenary
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8am | Check in Opens
| 9am | Keynote Q&A: The Legacy Carrier Perspective
Ever wondered what the legacy carriers are
thinking about the LCC phenomenon? What’s their
perspective on LCC growth and development? How
are they competing? Willie Walsh, CEO of British
Airways is joining us to answer all of your questions.
- What have legacy and flag carriers learned from LCCs?
- How are legacy carriers meeting the challenge of low cost/low fare airlines?
- Business model innovations and their implications for the aviation sector
- What is the future of legacy carriers?
Willie Walsh, CEO, British Airways
John Strickland, Managing Director, JLS Consulting (interviewer)
| 9.45am | Low cost long haul and all business class services: The next frontiers for Low Cost Airlines
- Past, present and future of low cost long haul and all
- business class operations
- How large is the market?
- Are the business models profitable and are they sustainable?
- The competitive landscape for low cost long haul and budget luxury airlines
- Delivering customer satisfaction on low cost long haul flights
- Leisure vs business class yield
- New frontiers for low cost long haul and all business class: where will it go next?
Azran Osman Rani, CEO, Air Asia X
Jonathan Hinkles, President and CEO, Zoom Airlines
Greg Thomas, CEO, Privatair
Frantz Yvelin, Founder and Chief of Strategy and Development, L’Avion
| 10.30am | Networking Coffee and Tea
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Day Two: (A) Regional Symposiums, Russia, China and the Middle East
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11am | LCCs in Russia – realising the huge potential
- Domestic market overview – how big is the opportunity?
- Overcoming the obstacles in starting an LCC in Russia – protectionism, airtraffic restrictions, regulation
- What is the LCC influence on the Russian market?
- Which LCC business model will work best in Russia?
- Distribution channels and strategy
- What will the future of the Russian LCC market look like?
Elena Ponomareva, Deputy General Director, Sky Express
Konstantin Teterin, CEO, Redwings
Christian Mandl, Founder, SkyEurope
| 11.40am | China – opportunity in the largest air travel market in Asia
- An overview of the aviation sector in China – what are the prospects for LCCs?
- Demand projections in the region – how large is
- the opportunity?
- Regulatory and government challenges facing LCCs
- Competition from legacy carriers and other LCCs
- Who will win the battle of the skies in China?
Wang Zhenghua, Chairman and CEO, Spring Airlines
| 12pm | Middle East: Prospects for LCCs
- Understanding the massive growth in Middle East capacity
- Will there ever be open skies in the Middle East?
- Competing with government-backed airlines in the Middle East
- Will we see consolidation in the region?
- Coping with the shortage of skilled labour in the region
- Finding lucrative routes where supply is short of demand
- Achieving high utilization of fleet
- Airports in the region: what are the advantages? Primary vs secondary?
- How long will success continue? What are the future LCC prospects in the Middle East?
Adel Ali, CEO, Air Arabia
Marwan Boodai, CEO, Jazeera Airways
Andrew Cowen, CEO, Sama Airlines
Fadi Majdalani, Partner, Booz Allen Hamilton
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Day Two: (B) Ancillary Revenues and Distribution
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11am | The Distribution Debate: GDS vs Alternatives
- Is it the right time for LCCs to use GDS? Does it make sense now?
- How can LCCs enable GDS channels without incurring cost? Is it possible?
- Can LCCs get high yield revenue from GDS?
- What concessions will the GDSs have to make to compete with low cost channels?
- Will direct distribution still dominate in the future?
- Which alternative distribution systems promise the most reward? Can they really offer a cheaper viable alternative to GDS?
- GDS vs alternative distribution systems – what are the pros and cons?
Noreen Courtney-Wilds, Vice President Sales and Marketing, JetBlue
Paul Simmons, Head of Product, Brand and Distribution, Easyjet
Steven Greenway, Chief Commercial Officer, SkyEurope
Hans Nolte, President and CEO, Hahn Air
Matthew Hall, Vice President, Airline Business Development, EMEA, Travelport
Stefan Stroh, Vice President/Partner, Booz Allen Hamilton
| 12pm | The Great Debate 08: Which is better – product bundling or a la carte pricing? And do consumers really care?
- The a la carte pricing controversy – Is it merely a hidden fare increase?
- Does product bundling or a la carte pricing create a
- stronger brand?
- Which is better for the consumer? And how do you
- convince them?
- Better revenue or lower costs – how do these methods impact the bottom line?
- Is unbundling the future for Low Cost Airlines? Is a la carte pricing just a passing fad?
Andrea Spiegel, Vice President Sales and Marketing, JetBlue
Paul Simmons, Head of Product, Brand and Distribution, Easyjet
Jay Sorensen, President, Ideaworks (moderator)
| 12.45pm | Networking Lunch
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Day Two: (C) Operations
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11am | Addressing the pilot shortage issue
- Overview of global pilot training needs
- Evolution of the market for pilots – what is the outlook?
- Multi pilot licences – new ways to train pilots
- Critical success factors in flight training
- Leveraging on technological applications to fast-track
- pilot training
- Pilot recruitment: Optimising recruitment programmes and tools
Stefan Vilner, CEO, Jetbird
Wolfgang Raebiger, Managing Director Pilot Training Network, Lufthansa Flight Training
| 12pm | Operations – recovery, regulation and managing the
unexpected
- What to do when things go wrong: recovery of aircraft, crew and passengers
- Integrating and standardising new regulations
- Effective passenger management
- JAA and EASA – are they creating a level playing field?
- Airtraffic control issues
Keith Hanbury-Chatten, Director of Operations, Flyforbeans
Murray Smyth, Regional Vice President Europe,
Sabre Airline Solutions
Pat Weil, CEO, Kiwijet
P.P. Singh, Chief Operating Officer, Air India Express
| 12.45pm | Networking Lunch
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Day Two: (D) Innovation
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1.45pm | Case study: Kulula – How to make and market a successful
airline brand
- Brand differentiation – how to be a different airline
- Building the low cost airline brand to ensure ongoing earnings
- Using the brand effectively to increase profitability
Gidon Novik, CEO, Kulula
| 2.25pm | What can LCCs learn from charter carriers?
- Maximising revenue from charter services
- Selling blocks to charter or tour operations
- Chartering to corporates during non peak business seasons
- Special ad-hoc flights and incentives to corporations
- Making the most from ancillaries in charter services
- What can LLCs learn from the approach of charter carriers?
Roman Pane, CEO, Futura
| 3.05pm | Innovation panel: VLJs and Airtaxis
- The growth of the private jet market – what will it mean for the future of aviation?
- Will airtaxis provide serious competition for conventional and low cost carriers?
- What are the prospects for airtaxis and business jet travel?
- Are the market dynamics viable? Will they make money in the long term?
- Will private jet travel succeed given the huge fragmentation of the market?
- What have Airtaxis learned from LCCs and vice versa
- What lessons can private jet travel offer LCCs?
Stefan Vilner, CEO, Jetbird
William Herp, President and CEO, Linear Air
Peter Leiman, Managing Director, Blink
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Day Two: (E) Distribution, Loyalty and IT
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1.45pm | New frontiers in distribution: Web 2.0, new technologies and new innovations
- What is the potential of user generated content and social networking? Can LCCs capitalise on this trend?
- New technologies allowing flight connections
- Innovating in your distribution strategy – case studies
- Distribution through mobile phones – is the time right and how to go about it?
- What will be the distribution channels of the future and how can LCCs prepare?
Michael Hansen, Chief Commercial Officer, Sterling Airlines
Hans-Dieter Faerber, Head of Airline Distribution and Passenger, Logistics, TUI Aviation
Iain Meaker, Executive Vice President Distribution, Kulula
| 2.15pm | How to maximise revenues with loyalty and frequent flier
programmes
- Is there such a thing as a loyal customer of a low cost carrier?
- What can LCC’s do to make customers loyal?
- Case studies - what has worked and why?
Phil Gunter, GM, Loyalty, Virgin Blue
Jay Sorensen, President, IdeaWorks
| 3.15pm | Bits and Bytes: Getting the most out of IT
- Dealing with antiquated legacy technology systems
- Building around old legacy systems with interconnects
- Building and designing for adaptability and flexibility in airline IT infrastructure
- Integrating third party systems
- Internet distribution technology – latest developments and benefits for LCCs
- Next generation technology and the flexibility of your
- distribution model
- Mobile phone technologies
- Outsourcing IT – how much can you reduce IT costs?
- Interlining and codesharing – advantages and disadvantages
Richard Mintern, CIO, Monarch Airlines
Marcus Gerke, Vice President IT, Eurowings
Gopalakrishnan V K, Head – Business Management, HCL Technologies
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Day Two: (F) Finance and MRO
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1.45pm | Maintenance, Repair and Overhaul for LCCs – Structure and Trends
 Market size and outlook, a 10 year forecast- Supply-side overview
- MRO market trends and implications for LCCs
- Alternative LCC approaches for maintenance supply
David Stewart, Founder, Aerostrategy
| 2.30pm | Lets talk Money! ROI and financing needs
- Assessing short and long term financing needs: obtaining cash to pursue expansion
- Fleet expansion strategies
- How can CEOs and CFOs meet investors’ expectations?
- Assessing the risk appetites of investors
- Optimising cash flow with the right fleet solutions
- Boutique vs traditional lessors
David Hall, CFO, Jetstar
Warwick Brady, CEO, PT. Mandala Airlines
Jeff Chatfield, Chairman, Skywest
Robert Martin, Managing Director and CEO, BOC Aviation Pte. Ltd.
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Day Two: Afternoon Plenary
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3.45pm | Networking Tea and Coffee
| 4.15pm | Leadership Forum: The future of LCCs in the Americas
- State of the market: What are the market conditions for LCCs?
- What are the commercial, customer and aviation trends in the region?
- Is overcapacity a real danger?
- EU-US Open skies – taking stock and taking advantage
- The Mexican market – is consolidation inevitable and who will be the winners and casualties?
- Routes: where is the next frontier and why?
- Business model innovation in the Americas
Jose Luis Garza, CEO, Interjet
Pete Mcglade, VP Scheduled Services, Southwest Airlines
Vlamir Domic, CEO, Lan Express
| 5pm | Special guest presentation: Trains vs. Planes - the
competition in the short haul market
- Trains or planes? Who will emerge as the big winners in the competition for short haul routes?
- What is the nature of the competitive challenge from
- rail operators?
- What have rail operators learned from LCCs and what can LCC’s learn from rail operators?
- Trains, planes and the environment
- How will the short haul travel market evolve?
Jean-Michel Dancoisne, CEO, Thalys
| 5.20pm | Wrap up and close of congress
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Workshop A: Ancillary Revenues - 22 September 2008
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9am | Workshop opens
Workshop topics will include:
- What could be value of ancillary revenues?
- Starting point - Unbundling air fares
- À-la-carte pricing
- Travel add-ons
- On-board sales
- Advertising sales
- Customer loyalty programmes
- Co-Branded credit cards
- Other revenue sources
- Guidelines for implementation
- Conclusions
What you will learn:
Everything there is to know about ancillary revenues, including:
- The complete range of products and services that can be offered
- How customers respond to ancillary products and services
- Examples of what different airlines do
- Secrets on how to maximise non-ticket revenue
- How much can be earned from ancillary revenues
- What contribution ancillary revenues can add to profits
- Which companies supply services?
- How much it costs
This is an interactive workshop where you will engage in dialogue through asking questions and participating in discussions.
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Workshop B: Route Development - 22 September 2008
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9am | Workshop opens
Workshop topics will include:
- Undertaking a market research program to quantify market sizes, traffic leakage & demand potential;
- Creating an air service development strategy and implementing an air service development program
- Undertaking route profitability forecasting
- Evaluating, negotiating and structuring airline incentives
What you will learn:
- Airport marketing and air service development objectives – understanding the community pressures and financial motivations that drive ASD
- Airline route planning process and new route objectives – how new routes are selected and what airports can do to move up the priority board
- Determining your airport’s catchment area
- Understanding the characteristics of your region’s air travelers
- Methodology for benchmarking air services
- Identifying air service deficiencies
- Identifying new route opportunities
- Identifying potential air service providers – matching demand with airline strategy
- Assessing viability of potential air services – financial analysis and use of airline route planning models
- Prioritising route opportunities and target air carriers
- Developing effective airline business case presentations
- How will bilateral changes impact new route development?
- Types of financial incentives
- Roles of airlines and airports in developing incentives
- Criteria for successful air service incentives
- Options for structuring and funding financial incentives
- Future trends in airline incentives
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Workshop C: Revenue Management - 25 September 2008
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9am | Workshop opens
Workshop topics will include:
- Flight classification schemes and profiles.
- Effective pricing structures.
- Application of business rules.
- Management of ancillary revenue potential.
- Buy-up estimation models.
- Revenue management system optimisation and configuration.
- Competitive pricing strategies.
- Integration of commercial and revenue management strategy.
You will learn how to:
- Establish realistic booking class protection levels in a volatile market.
- Use critical situation rules to focus revenue management activity on the areas of greatest revenue opportunity
- Monitor the effectiveness of the gating strategy and business rules.
- Maximise the benefit from the existing revenue management system
- Choose the most appropriate optimization solution.
- Define a framework for responding to competitive pricing.
- Ensure revenue management fully supports the airline’s strategic direction
This is an interactive workshop where you will engage in dialogue through asking questions and participating in discussions.
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World Regional Airport Congress: 25 September 2008, Victoria Park Plaza, London, UK
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9am | Keynote address: Growth, expansion, costs and
customers – overcoming the core challenges of regional
airports today
 Understanding the changing dynamics of the air transport industry- How should airports position themselves – regional or
- low cost?
- Capacity considerations
- Identifying and tackling limits to growth
- How to manage infrastructure expansion and airport
- development
- Ideas on how to reduce costs
- The Stockholm Skavsta success story
- What does the future hold for low cost and regional
- airports?
Dot Gade Kulovuori, Airport Director, Stockholm Skavsta
| 9.30am | Keynote address: Facing the green challenge: what should
regional airports be doing?
- What does the environment challenge look like at
- an airport
- What is the scope of environment at Stansted
- Using a collaborative approach
- Case studies used at Stansted
- Next steps
- Key messages
Andy Jefferson, Environment Manager, BAA Stansted
| 9.50am | Keynote address: Achieving commercial excellence
- How can regional airports attract more customers?
- Understanding airline needs – what is it they want from airports and how can you deliver?
- Strategies for enhancing commercial performance
- Key ideas on how to maximise revenue
- What will be the airport trends of the future? How can airports position themselves to take advantage?
Paul Kehoe, Managing Director, Bristol International Airports
| 10.10am | Keynote address: Achieving growth and dealing with its
implications
- Growth trends in secondary and regional airports and their implications
- Strategies for achieving growth with minimum disruption
- Case study: Cardiff International’s experience and what others could learn from it
Spencer Birns, Head of Aviation Relations,
Cardiff International Airport
| 10.30am | Q&A with keynote speakers
| 11am | Networking coffee and tea break
| | MAXIMISING AVIATION REVENUE |
| 11.30am | Panel discussion: Airport business development
symposium: attracting airline business
- Marketing your airport to airlines – what are the key
- strategies?
- How can airports grow their market share of LCCs, legacy carriers and charter business?
- Working with tourism authorities and government to
- achieve commercial objectives
- Where is the next opportunity and how can you be in
- prepared to take advantage
David Leitch, Group General Manager, Infratil Airports
Benoit Brunot, CEO, Grenoble and Chambery
Airport Companies
David Johnstone, Managing Director, Edinburgh Airport
Spencer Birns, Head of Aviation Relations,
Cardiff International Airport
| 12.30pm | Networking Lunch
| | INCREASING NON AVIATION REVENUE |
| 1.30pm | Case study: Maximising the opportunities in non aviation
revenue
- Strategies in how to expand non aviation services
- Tips for improving non aviation revenue in space
- constrained airports
- Making the most of retail space
- Generating revenue from partnerships and alliances with hotels and car rentals
- Other ways to raise revenue: parking, real estate,
- advertising … what are the limits?
| | LOW COST TERMINALS |
| 2pm | Low cost terminals: Lyon St Exupery– a case study
- Getting small frequency LCCs in through low cost terminals
- State aid for low cost terminals - Is it a level playing field?
- How should airports go about it?
- Regulatory issues – working within the rules of the game
- Challenges from legacy carriers or existing customers
Lionel Flasseur, Commercial and Marketing Director,
Lyon Saint Exupery Airport
| 3pm | Speed Networking
| | LOW COST LONG HAUL |
| 3.30pm | 15:30 Low cost long haul and regional airports: assessing the opportunity
- What opportunities will the Boeing 787 dreamliner and Airbus A350xwb aircraft bring to regional airports
- How can regional airports breaking into long haul markets
- Attracting long haul carriers
- Hub bypass – opportunities emerging for regional airports because of capacity constraints of larger airports
Raghbir Singh Bhall, Manager LCCT KLIA,
Malaysia Airports sdn bhd
John Weatherill, Vice President, InterVISTAS
| 4.30pm | Conference close
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World Regional Airports Congress
25 September, Victoria Park Plaza, London, UK
Now in it's fourth year, the World Regional Airport Congress is where you get everything you need to successfully develop your business strategy.
› Download more information
› Register now
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